Personal Styling + Wardrobe Curation
Individualized styling created around your lifestyle, personality and goals, from everyday wardrobes and professional dressing to special events and complete wardrobe transformations.
Style. Identity. Experience.
We don’t simply create looks. We curate how you are experienced.
SMonique The Brand is a luxury concierge fashion and brand identity agency bringing together personal style, professional presence, brand imaging and thoughtful concierge services.
From the wardrobe you wear into the room to the environment you create once you’re there, every detail tells a story. We make sure the story feels like you.
Styling | Personal Shopping | Brand Curation | Event Styling | Image Strategy
The Story Behind SMonique The Brand
The Woman. The Vision. The Passion.
Fashion has always been more than what I wear. It is a part of who I am.
My name is Shaunte Monique Rivera, and fashion has always been more than what I wear. It is a part of who I am, how I express myself, and how I connect with the world around me.
My journey began with a passion for fashion, creativity, and understanding how personal style can influence the way we feel, the way we show up, and the way others experience us. I pursued that passion academically, earning my degree in Fashion Marketing and Management from Berkeley College in 2003. My education gave me the foundation to understand not only fashion, but also the business, branding, and strategy behind it.
Over the years, I built my experience working with respected fashion and beauty retailers, including Kenneth Cole, Elie Tahari, Bloomingdale’s, Nordstrom, and Sephora. Through these experiences, I developed teams, supported brand growth, managed retail operations, and learned what it takes to deliver an exceptional client experience.
In 2014, I turned my entrepreneurial vision into a business, launching SMonique through event planning and curated experiences. That chapter allowed me to bring my creativity, attention to detail, and love for making people feel special to life.
But fashion was always a part of me.
In 2025, I began bringing my business back to its fashion roots, building on everything I had learned throughout my career and entrepreneurial journey. This was not about starting over. It was about returning to a passion with greater knowledge, a clearer vision, and a deeper understanding of the impact I wanted to make.
Today, SMonique The Brand is a Luxury Concierge Fashion and Brand Identity Agency built around a simple belief: your image should reflect who you truly are and where you are going.
We work with professionals, entrepreneurs, executives, business owners, and individuals who want their personal presentation to align with their goals. Through personal styling, personal shopping, wardrobe curation, brand imaging, and concierge services, we help our clients create a look and presence that feel authentic, polished, and confident.
Our work is not about wearing designer labels or chasing trends. It is about understanding the individual behind the business, identifying how they want to be perceived, and helping them show up as the best and most authentic version of themselves.
A lawyer, a doctor, an entrepreneur, or a growing business owner should be able to walk into a room, meet a client, lead a team, or represent their brand with confidence. Their appearance should support their expertise, reflect their personality, and communicate the professionalism they bring to their work.
Through our concierge services, we also bring thoughtful details to life through sourcing, gift selection, elegant gift wrapping, and personalized experiences. Because to me, luxury is not only about what someone owns. It is about how they feel, how they are treated, and the care behind every detail.
As the founder of SMonique The Brand, I bring my fashion education, corporate experience, entrepreneurial spirit, and passion for people into everything I do. My journey has taught me that growth sometimes means returning to the very thing that inspired you in the first place—but returning with a stronger vision.
SMonique The Brand is where fashion meets identity, personal style meets professional presence, and passion becomes a service.
This is my journey. This is my purpose. And this is only the beginning.
Shaunte Monique Rivera | Executive Stylist + CEO
SMonique The Brand · Executive Stylist | Personal Shopper
Fashion meets intention.
We believe style is bigger than clothing. It is how you enter a room, how your expertise is perceived, how your personality is expressed, and how your brand is experienced.
Your image should reflect who you truly are and where you are going.Our Services
Personal Shopping
Thoughtful sourcing that takes the stress out of shopping. We curate pieces specifically for you while considering fit, lifestyle, budget and long-term wardrobe value.
Brand Imaging + Identity
We help professionals, entrepreneurs, executives and business owners align their personal presentation with the brand they are building and the presence they want to communicate.
Corporate + Team Styling
Image strategy, styling and development designed to help teams visually represent their company’s standards, culture and brand identity.
Event Styling + Curated Experiences
From intimate celebrations to branded experiences, we bring our fashion eye into the environment through creative direction, d·cor, tablescapes, visual details and guest experience.
Luxury Concierge + Curation
Thoughtful sourcing, gift selection, elegant gift wrapping, wardrobe needs and personalized requests handled with care, intention and attention to every detail.
The SMonique Experience
Fashion → Identity → Presence
We Style.
We curate clothing and wardrobes that communicate confidence and individuality.
We Build.
We help individuals and businesses develop a visual identity that feels intentional and consistent.
We Elevate.
We help translate that identity into a polished, confident presence that supports your personal and professional goals.
Personal style. Professional presence. Purposeful identity.
Our Work
Each project shows what SMonique was hired to do, what we curated, and the final experience.
The SMonique Experience, in their words
Sample testimonial copy: replace these with verified client feedback before publishing.
“I honestly thought hiring a stylist would mean someone trying to turn me into a completely different person. Shaunte did the opposite. She paid attention to how I actually live, what I’m comfortable in, and how I want to show up professionally. I still feel like myself — just much more polished and intentional.” Personal Styling Client
“I kept telling myself I didn’t need help because I already knew how to shop. The problem was that I owned a lot of clothes and still felt like I had nothing to wear. SMonique helped me see what was missing, what wasn’t working, and what was actually worth buying. I spend less time second-guessing myself now.” Wardrobe Curation Client
“My biggest hesitation was whether styling was really worth the investment for my business. Once we connected my wardrobe to the way I wanted clients to perceive me, it clicked. I feel more confident walking into meetings, taking photos, and representing my brand because my appearance finally matches the level of work I do.” Entrepreneur + Brand Imaging Client
“I was worried the process would be intimidating or that I’d be pushed toward expensive designer pieces. That never happened. Shaunte worked within my comfort level and budget, explained why certain pieces worked, and made everything feel easy. The experience felt personal, not salesy.” Personal Shopping Client
“I came in thinking I only needed help finding an outfit for an event. What I got was a completely different understanding of how I present myself. The details, the fit, the accessories, even the way everything came together felt intentional. I received so many compliments, but more importantly, I felt like the best version of myself.” Special Event Styling Client
25+ Years Fashion & Retail
Berkeley College · 2003 Fashion Marketing & Management
Fashion, Beauty & Retail Kenneth Cole · Elie Tahari · Bloomingdale’s · Nordstrom · Sephora
Let’s create your experience.
Whether you’re looking to redefine your personal style, curate your professional image, elevate your brand or create an unforgettable experience, we’d love to hear what you’re envisioning.